Win a 4-night trip for 2 to attend the 2025 Sanrio Character Festival

The Sanrio and Hot Topic Character Ranking Sweepstakes offers legal U.S. residents (excluding Florida, New York, and Rhode Island) aged 18 or older a chance to win an exclusive trip to Japan along with a prize pack valued at approximately $7,350. This sweepstakes, sponsored by Sanrio, Inc. and Hot Topic, Inc., runs from April 25 to May 25, 2025. More information and the entry form can be found at hottopic.com/sanriocharacterranking.

How to Enter the Sanrio and Hot Topic Sweepstakes

Participants can enter the sweepstakes once during the entry period by filling out the entry form with their name, email, and date of birth. For an additional chance to win, there is a bonus entry method. Entrants must follow both @Sanrio and @HotTopic on Instagram, like the Sweepstakes post published on April 25, 2025, and comment with their favorite Sanrio character while tagging another user.

Winners will be selected through a random drawing around May 26, 2025. Selected participants must meet verification requirements to claim the grand prize, which includes round-trip airfare, event tickets in Japan, hotel accommodations, and a collection of Sanrio merchandise.